This privacy policy (“Privacy Policy”) governs how we, SUPERFINE, a registered business under the laws of Israel, Registration No. 558537171, having its registered office at Shayke Ophir 3, Rosh Ha'ain, Israel ("Company" or "SUPERFINE" or "We"), use Personal Information (as defined below) that we collect, receive and store about individuals in connection with the use of our website (with its sub-domains, content and service, the “Website”).

1. Introduction.

   This Privacy Policy explains our online information practices and the choices you can make about the way your Personal Information is collected and used in connection with the Website's services.

   “Personal Information” means any information that may be used, either alone or in combination with other information, to personally identify an individual, including, but not limited to, a first and last name, a personal profile, an email address, a home or other physical address, or other contact information.

   We are committed to complying with the applicable provisions of Israel’s Protection of Privacy Law, 1981 and have published this policy to help you understand how and why we collect information from you, to whom such information is disclosed and what your rights are.

2. Terms of Use

   This Privacy Policy forms part of our Terms of Use which are available here (“Terms”). Any capitalized but undefined term in this Privacy Policy shall have the meaning given to it in the Terms.

3. Consent and Modification

   You are not legally obligated to provide us Personal Information, and you hereby confirm that providing us Personal Information is at your own free will. By using the Website, you consent to the terms of this Privacy Policy and to our collection, processing and sharing of Personal Information for the purposes and in accordance with the provisions set forth herein. If you do not agree to this Privacy Policy, please do not access or otherwise use the Website.

   We reserve the right, at our discretion, to change this Privacy Policy at any time. Such change will be effective ten (10) days following posting of the revised Privacy Policy on the Website, and your continued use of the Website thereafter means that you accept those changes.

4. What personal Information we collect and how we collect it

   We do not require you to provide Personal Information in order to have access to general information available on the Website. But we do receive and/or collect Personal Information from you in the following ways:

   • ‘Get in touch': If you contact us by sending us an e-mail or by submitting an online form that may be available on the Website, you may be required to provide us with certain information such as your name, surname, email address and phone number.
   • Log Files: We may make use of log files. The information inside the log files includes internet protocol (IP) addresses, type of browser, Internet Service Provider (ISP), date/time stamp, referring/exit pages, clicked pages and any other information your browser may send to us. We may use such information to analyze trends, administer the services, track users’ movement around the Website, and gather demographic information.
   • Cookies and Other Tracking Technologies: The Website may utilize “cookies”, anonymous identifiers and other tracking technologies in order to provide our services and present you with information that is customized for you. A “cookie” is a small text file that may be used, for example, to collect information about activity on the Website. Cookies are stored on your device when the website is loaded on your browser. Certain cookies and other technologies may serve to recall Personal Information, such as an IP address, previously indicated by a user. Most browsers allow you to control cookies, including whether to accept them and how to remove them. You may set most browsers to notify you if you receive a cookie, or you may choose to block cookies with your browser.
   • Google Analytics: The Website may use a tool called “Google Analytics” to collect information about use of this Website. Google Analytics collects information such as how often users visit this Website, what pages they visit when they do so, and what other sites they used prior to coming to this Website. We use the information we get from Google Analytics to maintain and improve this Website and our services or products. We do not combine the information collected through the use of Google Analytics with personally identifiable information. Google’s ability to use and share information collected by Google Analytics about your visits to and use of this Website is restricted by the Google Analytics Terms of Service, available at http://www.google.com/analytics/terms/us.html, and the Google Privacy Policy, available at http://www.google.com/policies/privacy. You may learn more about how Google collects and processes data specifically in connection with Google Analytics at http://www.google.com/policies/privacy/partners/. You may prevent your data from being used by Google Analytics by downloading and installing the Google Analytics Opt-out Browser Add-on, available at https://tools.google.com/dlpage/gaoptout/.
   • Use of Services: during the use of our Services, you might provide us certain Personal Information required to the provision of the services. Such Personal Information may include names, email addresses, professional information, or any personal identifying information.

5. The Way We Use Personal Information

   If you provide us or we collect Personal Information through the Website, then we may use such Personal Information in the following ways, via any applicable communication channel, including e-mail, SMS, etc.:

   • We will use your Personal Information to provide and improve our Website and our services and to contact you in connection with the services we provide.
   • We may use your designated email address or other contact information provided by you, to respond to a “Get in touch” or administrative request.
   • We may transfer your Personal Information to third-party service providers for the purpose of storing or processing such information on our behalf or when it’s necessary for the purpose of providing you services or products. Such information may be transferred abroad (Outside Israel, including Europe and the U.S).
   • We may disclose your Personal Information or any information you submitted via the Website if we have a good faith belief that disclosure of such information is helpful or reasonably necessary to: (i) comply with any applicable law, regulation, legal process or governmental request; (ii) enforce our Terms, including investigations of potential violations thereof; (iii) detect, prevent, or otherwise address fraud or security issues; or (iv) protect against harm to the rights, property or safety of the company, our users, yourself or the public.
   • Providing you have given us your consent, we may send you commercial information regarding our services, via e-mail or SMS. You may withdraw your consent at any time by contacting us or by following the instructions provided in the message.

6. Use of Anonymous Information

   We may use Anonymous Information (as defined below) or disclose it to third party service providers in order to improve our Website's services and enhance your experience with the Website and Services. We may also disclose Anonymous Information (with or without compensation) to third parties, including advertisers and partners. “Anonymous Information” means information which does not enable identification of an individual user, such as aggregated information about the use of our Website.

7. Your Rights

   You may request to review your Personal Information. Additionally, in case of inaccurate information, you may request to delete and/or rectify the inaccurate Personal Information. You may submit your requests by sending an email to [email protected]. Your email should include adequate details of your request.

8. Links to and Interaction with Third-Party Products

   The website may contain links to third-party websites, mobile software applications and services that are not owned or controlled by us (each a “Third Party Service”). We are not responsible for the privacy practices or the content of such Third-Party Services. Please be aware that Third Party Services may collect Personal Information from you. Accordingly, we encourage you to read the terms and conditions and privacy policy of each Third-Party Service that you choose to use or interact with.

9. Security

   The security of Personal Information is important to us. We follow generally accepted industry standards, including the use of appropriate administrative, physical and technical safeguards, to protect the Personal Information submitted to us. However, no method of transmission over the Internet, or method of electronic storage, is 100% secure. Therefore, while we strive to use reasonable acceptable means to protect your Personal Information, we cannot guarantee its absolute security or confidentiality. If you have any questions about security on the Website, you can contact us via our email address.

10. Merger, Sale or Other Assignment

    In the event that we are acquired by or merged with a third-party entity, or in the event of any other assignment of our assets or activity to a third party, we reserve the right to transfer or assign Personal Information in connection with the foregoing events.

11. Commitment

    We are committed to protecting your privacy. Protecting your privacy online is an evolving area, and we are constantly evolving our Website to meet these demands. If you have any comments or questions regarding our Privacy Policy, or your Personal Information that we may store and use, please contact us via our email address.

Last updated: August 2023